There are five stages in a leaflet distribution campaign to consider:

1.	Design - Is the title positioned correctly? (The leaflet's going in a display unit so only the top third will be visible).
2.	Print - Is the material heavy enough? Will the leaflet stand upright?
3.	Packing - Are the cartons clearly labelled? Are the bundles banded by quantity?
4.	Delivery to NPD - Are the boxes packed within HSE lifting requirements?
5.	Distribution - Geographical spread? Type of outlet? Leaflet quantity?